Meryll Rogge at Marni: what you need to know now
The good news has been confirmed: Belgian designer Meryll Rogge has been appointed artistic director of Marni , effective July 15, 2025, succeeding Francesco Risso , who left in June after nearly ten years at the helm. The official announcement came from the OTB (owner of Marni) and was widely reported in the fashion press.
A route perfectly suited for Marni
A graduate of the Royal Academy of Fine Arts in Antwerp , Rogge honed her skills at Marc Jacobs in New York before returning to Belgium as Head of Women's Design at Dries Van Noten . She then launched her eponymous brand, noted for its quirky knits, "off-kilter" cuts and a very personal sense of color.
2025 also marks a consecration: Rogge wins the ANDAM Grand Prix , a sign of a mature creative vision and a solid brand model — an asset for running an established house.
Why does this choice make sense?
Marni, founded in 1994 by Consuelo Castiglioni , is beloved for its bold prints , sophisticated colors , and artistic silhouettes. Rogge arrives with a compatible vocabulary: off-center tailoring, inventive knitwear, and graphic poetry. Observers expect a subtle dialogue between historical DNA and new energy , rather than a head-on break.
Calendar: When will we see his first collection?
At the time of the announcement, Marni had not yet announced an official date for Rogge's first runway show. Several publications suggest a possible Spring/Summer 2026 cycle , without confirmation from the brand. At this stage, the most reliable information remains that the date has not been publicly set.
Issues & expectations
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Reinventing without denying : maintaining free rein over colour and pattern, while modernizing the lines for a new generation.
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Product desirability : capitalize on its mastery of knits and cuts to create easily identifiable "signature" pieces.
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Responsibility : to extend the momentum of a more conscious (materials, product durability), expected by the market and consistent with the designer's personal trajectory.
What this could change for Marni
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Colors & prints : an even more narrative approach, with sophisticated palettes and less literal compositions.
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Knitwear & textures : rise of "statement" knitted pieces (beaded cardigans, surface effects), Rogge's favorite field of expression.
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Mixed wardrobe : a less gendered reading of silhouettes, faithful to the Marni spirit and the designer's "off-beat" sensibility.
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