
Paris Fashion Week SS27: Did Dior dominate social media?
October 16, 2026
During Paris Fashion Week SS27, Dior dominated social media with 45.04% share of voice. A remarkable performance…
Yves Saint Laurent, a prodigy who honed his skills at Dior, founded his fashion house in 1961 with Pierre Bergé and gave women the wardrobe of power: the tuxedo in 1966, the safari jacket, the jumpsuit, and the first Black muses in haute couture. Rebranded as Saint Laurent under Hedi Slimane, the Kering-owned house has reaffirmed a Parisian rock silhouette, strong shoulders, and deep black, a style continued by Anthony Vaccarello. Left Bank yesterday, red carpets today: YSL remains the most copied and coveted initial of French chic.

October 16, 2026
During Paris Fashion Week SS27, Dior dominated social media with 45.04% share of voice. A remarkable performance…

October 16, 2026
Kering is accelerating circular fashion in India with its Generation Award 2026. Discover three innovative startups that are reinventing materials, recycling…

October 12, 2026
LVMH and Kering unveil a strengthened charter to protect models in the luxury sector. Minimum age of 18 to represent…

October 1, 2026
MAD Paris celebrates 40 years of fashion through 40 iconic silhouettes, archives, and expertise. An exhibition that tells the story of how…

August 22, 2026
Estée Lauder FY2026 confirms the rise of fragrance, which has become one of the most desirable drivers of the group's growth. Among iconic brands,…

August 11, 2026
From a stable Q1 to growth in H1: why the sequencing changes the interpretation. Kering returns to growth in the first half of the year…

August 7, 2026
What the Lyst Index really measures in 2026: Chanel takes the lead in the Q1 2026 Lyst Index, ahead of Saint Laurent and…

July 4, 2026
In Paris, launching a perfume is no longer just a matter of boutiques, campaigns, or shop windows. It…

June 19, 2026
L'Oréal is leveraging OpenAI to accelerate AI in beauty, customer advice, research, and marketing. ModiFace, the skin microbiome: the…

June 11, 2026
Luxury beauty brands dominate the spotlight through fragrance, skincare, makeup, influencer marketing, and retail. Analysis of…

June 8, 2026
Carven is embarking on a new creative phase with the arrival of Kai Nesselrath, a former key figure at Saint Laurent. The Parisian fashion house aims to strengthen…

May 26, 2026
Jean Paul Gaultier is moving upmarket with Les Ateliers Gaultier, a high-end perfumery collection that transforms its couture DNA into a territory…