Giorgio Armani

Giorgio Armani founded his fashion house in Milan in 1975 and liberated the wardrobe from rigidity: his unstructured jacket, with its soft shoulders and greige tones, redefined power for both men and women and conquered Hollywood with American Gigolo. An empire that has remained independent, built around its founder, the house extends its lines from Privé haute couture to casual wear, and even into hotels and homes. Elegance, according to Armani, lies in one constant: subtraction, the idea that luxury begins when the unnecessary is removed.