For his new Autumn/Winter 2012-2013 collection, designer Christian Louboutin paid a vibrant tribute to the Parisian capital in his advertising campaign, placing his pumps at the heart of the city's emblems.
The new Autumn/Winter 2012-2013 collection of shoes with red soles, designed by the renowned Christian Louboutin, is intended to be very rock, sexy and desirable.
To showcase his sublime creations, Christian Louboutin conceived a scenario in the city of Paris , revisiting iconic locations with his shoes, adding a touch of whimsy, glamour, and chic. This advertising campaign, shot by Peter Lippman, presents a Paris by night .
Irresistible high heels have replaced the statues on the Pont Alexandre III, provoking us with their strikingly sexy red soles. Mischievous purple boots with high heels have appeared around the Place de la Concorde fountain , amidst the mermaids, mimicking them by spraying water towards the central high heel.
The Trocadero is now home to elegant boots by its fountains, as well as trendy high heels. The visit continues along the Seine with pumps sporting a wildly rock 'n' roll look, thumbing their noses at the rather gloomy gargoyles.
Passing through Montmartre in front of the Sacré Coeur, one finds a jumble of Louboutin shoes of very diverse shapes: stilettos, moccasins… Finally, the proud Notre-Dame Cathedral relaxes with its aisle of purple and gold shoes.
collection from Christian Louboutin ultra-glamorous and delightfully humorous

Christian Louboutin advertising campaign for the Autumn/Winter 2012-2013 collection – the fountain at Place de la Concorde.